PAW Sensitive Skin Shampoo

Dogs have different skin and hair to people, requiring different products to keep them looking great and their coat and skin healthy.

Most human products are too acidic for your dog’s skin. Using a shampoo, conditioner or soap product formulated for humans may result in the natural oils being stripped from the skin leaving the coat and skin dry and dull.

When choosing grooming products for dogs, particularly those with sensitive & puppy skin, it is also important to choose products with sulphate free cleansers. Sulphate cleansers, although common on the market, may also strip the skin’s natural oils and can be associated with dry, itchy irritated skin. This can be a common problem, particularly with breeds who are pre-disposed to skin issues, such as terriers and retrievers.

Using a specially formulated dog shampoo and conditioner such as those from Pure Animal Wellbeing (PAW) will help revitalise your dog’s skin and coat. All PAW products are specially formulated using pawDerm^® technology which is sulphate free, highly moisturising whilst adding lustre and complementing the pH of your dog’s skin.

All Pure Animal Wellbeing products are recommended by vets and developed in consultation with animal dermatologists to be naturally gentle on the coat and skin.

Purified water, surfactants, thickener, glycerin (vegetable), euperlan green, preservatives, salt (dairy), panthenol, jojoba oil, sodium hydroxide, tetrasodium EDTA, vitamin E, Australian sandalwood oil, rosemary oil.

Available in:

• 200 ml easy squeeze tube.
• 500 ml easy pour, clip top pack.
• 5 Litre Salon & Breeder Pack with pump lid dispenser.

Use with dogs that have sensitive, fragile skin, particularly breeds who are pre-disposed to skin issues, such as terriers and retrievers.

This is a Nutrient Rich Formulation which includes increased moisturising ingredients for improved product performance. The formula now has a creamy colour & light texture and is designed to provide nutrients & moisturise the coat & skin.

What caused my dog to react to its old dog shampoos and conditioners?

Two of the major causes of skin reactions to topical shampoos are harsh surfactant ingredients (cleaning agents) and artificial (synthetic) fragrances. They can result in skin irritation, drying, dandruff, itchiness and even hair loss.

Sulphates are the most commonly used surfactant (cleaning agent) in human and animal products as they are effective cleansers and very low cost. However they are also strong irritants. The two primary sulphate surfactants used in most products are Sodium Lauryl Sulphate (SLS) and its ethoxylated equivalent Sodium Lauryl Ether Sulphate (SLES). Both cleansers are made by “sulphating” palm oil. Pure Animal Wellbeing recommends avoiding products containing SLS and SLES because of the irritancy and the presence of “objectionable trace impurities”. SLS has also been shown to cause the skin to become more sensitive to other ingredients and irritants.

Artificial (synthetic) fragrances are another major cause of irritation to the skin. Pure Animal Wellbeing only uses 100% Botanical fragrances and essential oils to provide skin friendly, natural fresh scents pleasing to dogs and humans alike.